Content Manager
Description
Amazon Appstore is seeking a creative, driven, and customer obsessed Content Manager to help connect customers with new apps and games to will love. We are looking for a candidate that brings enthusiasm for the product, passion for the audience and creativity to challenge our way of thinking.
The Content Manager is responsible for executing a variety of customer-focused and data-driven initiatives. They will own channels and the content used to connect with our customers. The ideal candidate is enthusiastic and has good judgment, creative problem solving, strong writing skills, and is an organizational master.
The Content Manager must be an effective leader and strong communicator to work with key stakeholders across multiple internal teams. You will conceive, propose, and sell new ideas, processes, and concepts and guide those projects to completion. In this role you will be expected to flex both your analytical and creative muscles and should be as comfortable with the marketing science as you are the marketing art, demonstrating the ability to appropriately use one to inform the other. You must be able to work at the tactical level (optimizing campaigns with merchandising tools, analyzing traffic data and solving problems).
The successful candidate will have experience running and managing multiple marketing programs and a proven track record of using multiple channels to drive adoption of a consumer service or product. The ideal candidate for this role will have knowledge and interest in the mobile gaming space to understand motivators and behaviors of our top customers.
Basic Qualifications
Strong marketing copy writing skills
At least 2 yrs experience creating and executing marketing programs, campaigns and promotions to drive engagement and loyalty across various digital channels, such as merchandising placements, email marketing, social media, online ad placements, co-marketing with partners, etc.
Experience building and analyzing key metrics and traffic patterns to measure attribution and performance of marketing programs and channels
Preferred Qualifications
Identify internal platform and tool improvements that would help our marketing efforts, and champion their development.
Develop high-quality communications for major product launches.
Create targeted messages and customer communications based on the key value propositions and use cases of our content and target audiences.
Engage with international teams to help them drive global successes.
Have a deep understanding of the customer, with obsessive understanding of new titles, trends, and opportunities.
Create and present high-quality documents and presentations to senior leadership
Determining the appropriate methods and metrics for measuring and monitoring marketing effectiveness.
Lead cross-functional content initiatives and brand partnerships with key developers.
Previous experience in a related role (i.e. ad trafficker, social manager, CRM, online content & marketing)
Competence with SQL
Previous experience in digital
Amazon is an equal opportunity employer. We are located in Seattle, WA.
Work Hard. Have Fun. Make History.
Amazon is an Equal Opportunity-Affirmative Action Employer Minority / Female / Disability / Veteran / Gender Identity / Sexual Orientation.
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
Amazon Appstore is seeking a creative, driven, and customer obsessed Content Manager to help connect customers with new apps and games to will love. We are looking for a candidate that brings enthusiasm for the product, passion for the audience and creativity to challenge our way of thinking.
The Content Manager is responsible for executing a variety of customer-focused and data-driven initiatives. They will own channels and the content used to connect with our customers. The ideal candidate is enthusiastic and has good judgment, creative problem solving, strong writing skills, and is an organizational master.
The Content Manager must be an effective leader and strong communicator to work with key stakeholders across multiple internal teams. You will conceive, propose, and sell new ideas, processes, and concepts and guide those projects to completion. In this role you will be expected to flex both your analytical and creative muscles and should be as comfortable with the marketing science as you are the marketing art, demonstrating the ability to appropriately use one to inform the other. You must be able to work at the tactical level (optimizing campaigns with merchandising tools, analyzing traffic data and solving problems).
The successful candidate will have experience running and managing multiple marketing programs and a proven track record of using multiple channels to drive adoption of a consumer service or product. The ideal candidate for this role will have knowledge and interest in the mobile gaming space to understand motivators and behaviors of our top customers.
Basic Qualifications
Strong marketing copy writing skills
At least 2 yrs experience creating and executing marketing programs, campaigns and promotions to drive engagement and loyalty across various digital channels, such as merchandising placements, email marketing, social media, online ad placements, co-marketing with partners, etc.
Experience building and analyzing key metrics and traffic patterns to measure attribution and performance of marketing programs and channels
Preferred Qualifications
Identify internal platform and tool improvements that would help our marketing efforts, and champion their development.
Develop high-quality communications for major product launches.
Create targeted messages and customer communications based on the key value propositions and use cases of our content and target audiences.
Engage with international teams to help them drive global successes.
Have a deep understanding of the customer, with obsessive understanding of new titles, trends, and opportunities.
Create and present high-quality documents and presentations to senior leadership
Determining the appropriate methods and metrics for measuring and monitoring marketing effectiveness.
Lead cross-functional content initiatives and brand partnerships with key developers.
Previous experience in a related role (i.e. ad trafficker, social manager, CRM, online content & marketing)
Competence with SQL
Previous experience in digital
Amazon is an equal opportunity employer. We are located in Seattle, WA.
Work Hard. Have Fun. Make History.
Amazon is an Equal Opportunity-Affirmative Action Employer Minority / Female / Disability / Veteran / Gender Identity / Sexual Orientation.
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
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